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Chartered Institute of Public Relations (CIPR) Advanced Certificate
Postgraduate course
Advanced Certificate

Chartered Institute of Public Relations (CIPR) Advanced Certificate

International Scholarships available

Overview

Popular with recent graduates looking to sharpen their expertise and with professionals entering the public relations field, this course will provide a thorough grounding in public relations theory and practice, making it the ideal springboard for advancing your career.

You will gain a solid grounding in all the key concepts, techniques and skills needed to progress into an effective PR practitioner. Your course will enable you to develop your strategic thinking skills and you will become an effective communicator. As well as learning how to plan your PR activity effectively, you will explore issues surrounding media relations and the latest approaches social media.

You will be taught at one of the most established centres for education and research in the field of public relations in Europe, and you will have access to our full range of specialist resources and our Library which is open 24/7 throughout the year.

Accredited by:

Our University enjoys an international reputation as a leading centre for public relations education. Professor Ralph Tench and subject leader Liz Yeomans edited what is now one of the world's best-recognised and popular textbooks on the subject. All staff are experts in their own right, offering you an opportunity to be taught by the best of the best, and our links with industry, regionally, nationally and internationally, mean that the qualities of our successful students are recognised everywhere.

At Leeds Business School we're dedicated to supporting your professional development - that's why we offer a guest lecture programme. Past speakers include the CEO of the London Stock Exchange, Shadow Chief Secretary to the Treasury, past Chair and President of the Academy of Marketing, Chief Executive of the British Bankers Association, the Chief Economist of Yorkshire Bank and the Editor of Cosmopolitan. To see our full programme and to register for a lecture click here.

We understand that full-time study does not suit everyone. That’s why we offer courses which give you the opportunity to decide where, when and how you can get involved in learning. Studying a distance learning course offers the convenience and flexibility to make education work for you. Whether you’d like to fit your studies around childcare, develop your skills while working or, quite simply, want to learn from the comfort of your own home, we can help you gain a qualification at a time and pace that suits your lifestyle.

Like our students on campus, you will have the same excellent teaching and learning resources, however you’ll find these online instead of in a lecture theatre. Not only are all the modules taught online, but you will also have access to an online community and more than 140,000 books and journals in our online library.

Visit our Distance Learning Website

This course offers the opportunity to take a ‘sandwich’ year – a year of paid employment in industry which will build your skills and experience. This is usually taken between the second and third year of your degree, typically making your course four years in total.

Students who choose the sandwich route find it helps with both their studies and getting a job after graduation. It can build your confidence, contacts, and of course your CV. Leeds Beckett advertise lots of placement opportunities and provide support in helping you find the right placement for you.

Transforming communication: "Can excellence be achieved if we are always improving?" - Professor Ralph Tench - Leeds Business School
Play Postgraduate Study - Invest in yourself Video
Postgraduate Study - Invest in yourself

 

Entry Requirements

Additional Requirements


GCSE English Language and Maths at Grade C or above (Grade 4 for those sitting their GCSE from 2017 onwards) or equivalent. Key Skills Level 2, Functional Skills Level 2 and the Certificate in Adult Literacy/Numeracy are accepted in place of GCSEs. The entry requirements for this course are set by the CIPR, please refer to their website at this link for further details. All applicants should satisfy our University English language requirements, please access further details at this link
Selection Criteria:
We may use selection criteria based on your personal attributes; experience and/or commitment to the area of study. This information will be derived from your personal statement and reference and will only be used if you have met the general entry requirements.

International Baccalaureate

25 Points
IELTS:
The English Language requirements for this course are set by the CIPR, please refer to their website at this link for further details.
Mature Applicants
Our University welcomes applications from mature applicants who demonstrate academic potential. We usually require some evidence of recent academic study, for example completion of an access course, however recent relevant work experience may also be considered. Please note that for some of our professional courses all applicants will need to meet the specified entry criteria and in these cases work experience cannot be considered in lieu. If you wish to apply through this route you should refer to our University Recognition of Prior Learning policy that is available on our website. Please note that all applicants to our University are required to meet our standard English language requirement of GCSE grade C or equivalent, variations to this will be listed on the individual course entry requirements.

Additional Requirements


GCSE English Language and Maths at Grade C or above (Grade 4 for those sitting their GCSE from 2017 onwards) or equivalent. Key Skills Level 2, Functional Skills Level 2 and the Certificate in Adult Literacy/Numeracy are accepted in place of GCSEs. The entry requirements for this course are set by the CIPR, please refer to their website at this link for further details. All applicants should satisfy our University English language requirements, please access further details at this link
Selection Criteria:
We may use selection criteria based on your personal attributes; experience and/or commitment to the area of study. This information will be derived from your personal statement and reference and will only be used if you have met the general entry requirements.

International Baccalaureate

25 Points
IELTS:
The English Language requirements for this course are set by the CIPR, please refer to their website at this link for further details.
Verify your qualifications
If you are an international student, we can help you to compare and verify your qualifications. Please contact our International Office on +44 (0)113 812 1111 09.00 to 17.00 Mon-Thurs / 09.00 to 16.30 Fri GMT or email internationaloffice@leedsbeckett.ac.uk.
Need to improve your English Language skills?
Don't worry if you don't have the level of English required for your chosen course. We offer a wide range of courses which have been designed to help you to improve your qualifications and English language ability, most of which are accredited by the British Council. Check your English and find out more about our English courses.
More questions?
No matter what your questions, we are here to answer them, visit our International website to get more information and find out about our online open days.

Careers

Charlotte Morris

Careers

Charlotte Morris
Senior Media Relations Manager Joseph Rowntree Foundation

Chartered Institute of Public Relations (CIPR) Diploma

“In the PR industry you learn a lot on the job, but the diploma helped me understand the foundations behind my day-to-day work. Two years after finishing my course I was named as one of PR Week’s Top 29 Under 29s – a list of up and coming people working in PR.

Teaching and learning

This provides a general introduction to public relations as a management activity, and an understanding of communications processes in practice.

This module provides an introduction to management skills and to reflective professional practice that will help you assess and develop a dynamic career in public relations.

In this module you will become familiar with the primary tactics used in public relations, and some of the tools used to plan and manage them in the managerial role.

Dr George Lodorfos
Professor George Lodorfos
Dean of School

George has extensive practical and academic experience in the field of strategic management, R&D (research and development) and the adoption of new technologies and innovation. He has done extensive research and enterprise work in the area of buyer behaviour, with particular interest in online purchasing and the use of technology to enable the sustainable growth of businesses. He has also supervised and examined many PhDs both in the UK and Europe and is an external examiner for two UK universities.    

We are proud of the strong reputation we have forged amongst businesses and employers for our innovative and work-ready graduates. Our approach to learning enables you to benefit from our academic expertise, and our valuable industry and professional contacts ensure that your learning meets industry standards.
Play Postgraduate Study - Invest in yourself Video
Postgraduate Study - Invest in yourself

 

Fees & funding

Fees for this course are not yet confirmed.

Tuition fees
Your tuition fees cover the cost of registration, tuition, academic supervision, assessments and examinations.
The following are also included in the cost of your course:

  • 24/7 Library and student IT support
  • Free wifi via eduroam
  • Skills workshops and resources
  • Library membership, giving access to more than 500,000 printed, multimedia and digital resources
  • Access to software, including five free copies of Microsoft Office 365 to install on your PC, laptop and MAC, and access to free high-end software via the Leeds Beckett remote app
  • Loan of high-end media equipment to support your studies.

Course specific

  • Access to the Hydra Suite, an on-campus system that will help you to develop effective leadership and group participant skills. We are the only business school in the world with this facility.

Other study-related expenses to consider: books (the library stocks books from your module reading list but you may wish to purchase copies for yourself); placement costs (these may include travel expenses and living costs);student visas (international students only); printing, photocopying and stationery; field trips; study abroad opportunities (travel costs and accommodation, visas and immunisations); PC/laptop (provided on campus in social learning spaces and in the library. However, you may prefer to have your own); mobile phone/tablet (to access University online services); academic conferences (travel costs); professional-body membership (where applicable); and graduation (gown hire and guest tickets).

This list is not exhaustive and costs will vary depending on the choices you make during your course. Any rental or living costs are also in addition to your course fees.

Fees for this course are not yet confirmed.

Tuition fees
Your tuition fees cover the cost of registration, tuition, academic supervision, assessments and examinations.
The following are also included in the cost of your course:

  • 24/7 Library and student IT support
  • Free wifi via eduroam
  • Skills workshops and resources
  • Library membership, giving access to more than 500,000 printed, multimedia and digital resources
  • Access to software, including five free copies of Microsoft Office 365 to install on your PC, laptop and MAC, and access to free high-end software via the Leeds Beckett remote app
  • Loan of high-end media equipment to support your studies.

Course specific

  • Access to the Hydra Suite, an on-campus system that will help you to develop effective leadership and group participant skills. We are the only business school in the world with this facility.

Other study-related expenses to consider: books (the library stocks books from your module reading list but you may wish to purchase copies for yourself); placement costs (these may include travel expenses and living costs);student visas (international students only); printing, photocopying and stationery; field trips; study abroad opportunities (travel costs and accommodation, visas and immunisations); PC/laptop (provided on campus in social learning spaces and in the library. However, you may prefer to have your own); mobile phone/tablet (to access University online services); academic conferences (travel costs); professional-body membership (where applicable); and graduation (gown hire and guest tickets).

This list is not exhaustive and costs will vary depending on the choices you make during your course. Any rental or living costs are also in addition to your course fees.

Facilities

  • Library
    Library

    Our Library is open 24 hours a day, seven days a week, every day of the year, providing you with access to specialist books and journals, learning spaces, computers, multimedia facilities and media equipment hire. Tens of thousands of our Library's digital resources, including ebooks, ejournals and databases, can be accessed online at a time and place to suit you.

  • The Rose Bowl
    The Rose Bowl

    The Rose Bowl has impressive teaching spaces, auditoriums, conference facilities and an outstanding local reputation as a business hub. The Rose Bowl puts our students at the centre of a dynamic business community.

  • Social Spaces
    Social Spaces

    Our social learning spaces typically include PCs, desk space and seating areas, enabling you to study and socialise in a relaxed atmosphere.

Location

The Rose Bowl

The Rose Bowl

It is not every university that can offer you the chance to study in the best tall building in the world. But we can. Our City Campus is home to such award-winning learning environments as Broadcasting Place, voted best tall building in the world in 2010. Other buildings include the Rose Bowl, home to our Business School, which was awarded Best Commercial Property Development in the 2009 Yorkshire Property awards. Just over the road from the Rose Bowl is the Leslie Silver building which houses one of our impressive libraries across five floors. The library is open 24 hours a day, 7 days a week throughout the year.

View in Google Maps

Want to know more?

Start exploring

We host a range of on campus and virtual open days throughout the year, giving you the opportunity to discover life at Leeds Beckett University. Find out more about your course, financing your studies, our range of accommodation and the vibrant city of Leeds.

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